GenAI for Growth: Scaling AI Across Teams & Functions

Level: Advanced | Tags: Enterprise AI · Automation · ROI

Course Description

Unlock exponential growth by scaling Generative AI out of isolated silos and across your entire value chain. This course explores advanced, cross-functional AI architectures, focusing on how Marketing, Sales, Operations, and Customer Success can share AI models to drive compounding business value.

Unlock sustainable and inclusive growth by responsibly scaling Generative AI across your organization. This course explores cross-functional AI strategies, focusing on how diverse teams—from Marketing and Sales to Operations and Customer Success—can collaborate using shared AI models to drive equitable business value and foster a unified, empowered workforce.

Learning Outcomes

  • Design interconnected, accessible AI workflows that break down silos and support seamless collaboration across diverse departments.
  • Implement custom AI agents and internal knowledge bases (RAG – Retrieval-Augmented Generation) with a focus on mitigating bias and ensuring accessibility.
  • Calculate and optimize the enterprise ROI of GenAI while ensuring fair resource distribution and sustainable scaling practices.
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Course Outline

  • Module 1: Breaking Down Silos: Designing Collaborative and Inclusive AI Workflows
  • Module 2: Beyond the Chatbot: Custom Agents, RAG, and Accessible Internal Knowledge
  • Module 3: Scaling Use Cases: Equitable Automation and Personalization Across Operations
  • Module 4: The Economics of GenAI: Sustainable Cost Management and Value Tracking

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