Data isn’t just for IT—it is the lifeblood of the modern business. This foundational course strips away the intimidation factor, teaching you the fundamental concepts of how data is collected, stored, and used in everyday business operations. No coding or complex math required.

• Understand the difference between structured and unstructured data, and quantitative vs. qualitative metrics.
• Grasp the basic lifecycle of data: from collection and storage to analysis and reporting.
• Confidently read and interpret standard business charts without misinterpreting the underlying message.